Demographics Research

Stop-motion animated film


Age - Diverse audience (targeted at pre-teens age 9-14 or adults who enjoy dark fantasy).

Gender - Females.

Education - Primary or secondary school.

Social class - Upper class (as Coraline is a well-known film and you normally have to pay to watch it on apps such as Prime Video).

Race/ethnicity - Global audience.

Job - B (middle management, teachers creative and media people as the film is made by stop-motion).

Home - The film was set in the USA but that still means there is no specific location of where people live to watch Coraline.  

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