Arctic Monkeys - I Bet You Look Good On The Dancefloor

Audience


1) The audience are likely to be predominantly white, middle class and reasonably young. The psychographics groups might include Explorers and Reformers.

2) The audience pleasures that are offered by the music video are voyeuristic pleasure and possibly vicarious pleasure.

3) Three particular shots that would appeal to Arctic Monkey Fans - 

4) Fans took a leading role by making Arctic Monkeys famous back in 2005 by the internet sharing their music around the world.

5) Fans are positioned to respond to the band by making them feel like they are there in the moment and is a live performance.

Industries

1) Arctic Monkeys first achieved success and built up their fanbase by technology helping their music being shared around. 

2) It was unexpected because they didn't market it to go global, they only wanted to share it to family and friends.

3) Arctic Monkeys recognition completely opposed to the ride of BLACKPINK due to the unintentional debut album success and the fame they received through preforming in local pubs. However, the rise of BLACKPINK was referred to 'manufactured 'due to the girls in the band being trained from young adolescence. Their intention was to go global and receive fame.

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