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Arctic Monkeys - I Bet You Look Good On The Dancefloor

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Audience 1) The audience are likely to be predominantly white, middle class and reasonably young. The psychographics groups might include Explorers and Reformers. 2) The audience pleasures that are offered by the music video are voyeuristic pleasure and possibly vicarious pleasure. 3) Three particular shots that would appeal to Arctic Monkey Fans - 

Introduction to Music Video and BLACKPINK HYLT

Introduction Q's: 1) The key conventions of the music video are movement, performance, narrative, visual effects, promotional device, editing and sound, mise-en-scene. 2) Intersexuality is when one media text refers to another media text. 3) Music videos first became a major part of the music industry in the early 1980's. 4) In 1981, music television was launched and music videos was an important part of the music industry because it was a marketing tool. 5) In the digital age, music videos are distributed through digital aggregators. BLACKPINK:   How You Like That Q's: 1) BLACKPINK fans are known as 'Blinks'. The demographics of BLANKPINK'S audience are them being teenage girls, young women and are particularly big in western countries. 2) Audience pleasures such as visceral pleasure are offered by the music video. 3) 

Media Assessment 2: Learner Response

1) 15/34   Grade: 4  Next steps:  'For oppositional readings, consider a more modern take? Can women only do these jobs now men are gone?' Q1: 1/1 Q2: 0/1 Q3: 3/8 Q4: 2/2 Q5: 2/2 Q6:7/20 On question 6, I think I missed out on the rest of the marks because I didn't use astute judgements and conclusions that are consistently well supported by relevant examples. I think I successfully wrote about preferred reading as I included  accurate application of reception  theory throughout. I didn't write well about the oppositional and negotiated reading. Vertical Integration -   a business model where a company gains control over multiple, traditionally separate stages of its supply chain. Benefits of vertical integration -  Greater control over every stage of the production -  Increasing profit - Having complete ownership over creative products What I could've used in my answer for question 6 • Understanding of both the theoretical framework and...

Heat Case Study: Blog Tasks

Introduction - Heat Media pack 1. In page 2, three things that Heat offers its readers under 'print' are food, travel, and fitness. 2. In page 3, the page says that Heat offers readers conversation starters they can show off and ensure Heat readers are always in the know. 3. In page 4, other content that Heat magazines offer to its reader aside from celebrity news are life-hacks and 'Wear It's At'. 4. Heat's magazine audience profile are: Female/Male: 90%/10% Average age: 37 Age profile: 52% aged 15/34 Segment: 50% ABC1 Marital status: 57% married Media Language 1. The cover lines are written to make the audience want to buy the magazine by using contrasting colours and using images of the celebrity they are speaking about. 2. The connotations of the Heat colour scheme on that particular front cover are them using the colour pink a lot to attract females, and white makes it seem like the magazine isn't guilty but the celebrities are. 3. The images are used t...

Tatler CSP: Blog Task

Introduction - Tatler Media Pack 1. The editor introduces the magazine by writing on the magazine cover, 'What is Tatler?' 2. Key demographics details: Age - Suggests the audience who reads the magazines are mostly adults who are middle aged. Gender - Targets both genders as the magazine talks about how many people read Tatler and that you do not have to be a specific gender to read the magazine.  HHI - Average income is around £260000 Social Class -   Mostly higher class as Tatler is a chic, and rich magazine to read. 3. Tatler readers think about fashion as a priority as £843 million was spent on fashion in the past year,  96% of Tatler readers and 93% of tatler.com users own designer fashion, 81% of Tatler readers and 75% of tatler.com users own designer shoes and accessories and 62% of Tatler readers agree 'I often buy fashion products after seeing things advertised in magazines'. 4. The special editions of Tatler that run throughout the year are ...

Galaxy Advert CSP

Galaxy Advert Questions 1) The key conventions of TV advertising that I can find in the Galaxy  advert are mise-en-scene, sound, logo and slogan, editing, USP, and camera shots. 2) The key message the Galaxy advert is communicating about its chocolate is that it is a luxury but classic chocolate. The slogan in this advert says ' Why have cotton when you ca have sill' which implies how smooth and tasty the chocolate being advertised is. 3)  Audrey Hepburn was a huge Hollywood star in the 1950's and 1960's. She was associated with Hollywood glamour and style and was also a fashion icon and model. Galaxy selected Audrey Hepburn for this advert as she was known all around the world and was loved by many of her fans. When making this advert, her face was edited because of her passing away and to some old fans of hers, this could create nostalgia. 4) Intersexuality is where one media product (e.g. Galaxy)  makes references to other media products. For example, adding Audrey H...

OMO Advert CSP Blog Tasks

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OMO Advert Questions 1) The advert was produced in 1955. 2) Women were represented in adverts in the 1950's as housewives and mothers who are expected to be cleaning, cooking, working for their husbands, etc. 3) The heading message of the advert ("OMO makes whites bright") and the style of text promotes the product by showing that it's the best cleaning product on the market and the text used has a newsflash style which uses verbal code which is eye-catching. 4) The mise-en-scene in the advert is the props and the clothing is enforcing domestic duties/ ideas changing clothes. Her makeup reinforces beauty standards, while cleaning too. 5) A picture of the product is added to the bottom right of the advert for it to be recognisable in shops. 6) The chosen colours in the advert are red, blue and white which connotates it being similar to the UK flag colours and patriotic link to the product. 7) The anchorage text uses persuasive language to encourage the audience to buy ...